Standard URL formats
Our URLs are created automatically. Their format is naturally user (and SEO) friendly, and follows a consistent, predictable format.
Short URLs
You can request that Web Services create a one-word short URL such as csumb.edu/promotion for marketing or promotional activities.
Short URL Guidelines
Request a short URL if you plan to:
- promote a website in ads or printed materials
- promote a website on the radio
Short URLs should:
- link to a web site on the csumb.edu domain – links to external domains are prohibited; exceptions may apply
- link to relatively permanent web sites– if the web site won’t be around for 18 months, it probably doesn’t qualify
- typically point to the home page for a department or organization
- be short and specific to the content
- memorable and easy to say out loud
- only point web pages; non-HTML files (PDF, Word documents, Excel, etc) are prohibited
- not contain hyphens or any other special characters
Web Services reviews short URL requests on a case-by-case basis.
Request a Marketing Redirect